New Product Launch a Preferred Strategy in the Competitive Market of Water Treatment Chemicals
08 Mar 2018
According to a market intelligence report by BIS Research titled, ‘Global Water Treatment Chemicals Market - Analysis and Forecast: 2017 to 2021’, the water treatment chemical market has witnessed a rapid growth with the participation of some of the biggest players across the industry such as Ecolab, BASF, Kemira OYJ, Kurita, Dow chemicals and Akzo Nobel. The various strategies adopted by the key players are product launch, partnership and collaboration to make their presence in the market at the global level. Further, the players in the market are introducing new technologies to enhance the existing product portfolio.
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