Which Technology Trends Can Influence Radiofrequency-Based Aesthetic Devices

31 Jul 2021

Over the past decade, the use of radiofrequency-based devices for aesthetic applications has been grown significantly. Radiofrequency-based aesthetic treatments use both minimally- and non-invasive devices. Radiofrequency-based aesthetic treatments primarily use two main technologies – monopolar and bipolar.

Nowadays, several commercial devices are essentially combination systems using more than one technology and are used for multiple applications. The trend of product launches and approvals indicates that key players in the market are pushing for multi-technology compatible devices as key differentiators.

Recently, in April 2021, Cynosure Inc. entered into an agreement to acquire MyEllevate Surgical Suture System, a light-guided technology. This acquisition aims to help with the expansion of the company’s portfolio of minimally invasive facial rejuvenation solutions.

According to the recently published market intelligence by BIS Research, the global radiofrequency-based aesthetic devices market is expected to grow at a CAGR of 12.11% during the forecast period 2021-2030. The market was estimated at $1.14 billion in 2020.

This growth is possible due to factors such as increasing awareness toward aesthetic treatment, growing demand for minimally invasive procedures, and a steady increase in the geriatric population.

In addition, following are some of the key trends influencing the growth of the market -

  • aesthetic treatments that can be done at-home
  • use of microneedling in radiofrequency
  • capitalization of the market through expansion

However, some factors are restricting the adoption of radiofrequency-based aesthetic devices in the market, such as -

  • affordability issues
  • lack of awareness regarding the technology
  • lack of reimbursement policies in place
  • lack of skilled professionals to operate such devices
  • availability of alternative technologies in the market

The global radiofrequency-based aesthetic devices market based on product type is classified into four categories: radiofrequency systems, electrodes, applicators, etc.

The global radiofrequency-based aesthetic devices market is expected to benefit from growing competition among market players and the introduction of low-cost at-home devices as well. Companies selling at-home radiofrequency-based aesthetic devices have reported strong growth in sales during the COVID-19 pandemic. The pandemic itself had less impact on the market, which has witnessed substantial recovery since the first lockdowns were implemented.


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