ISOBUS Component Market Analysis and Forecast 2020-2026

Market Research Report

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1.1   Industry Outlook
1.1.1   Market Definition
1.1.1.1   ISO 11783 Standard
1.1.1.2   ISO 11783 Components
1.1.1.2.1   Universal Terminal
1.1.1.2.2   Tractor Electronic Control Unit (ECU)
1.1.1.2.3   Auxiliary Control
1.1.1.2.4   Task Controller (Basic)
1.1.1.2.5   Task Controller (Geo-Based)
1.1.1.2.6   Task Controller (Section Control)
1.1.1.2.7   Advanced Tractor ECU
1.1.1.2.8   Sequence Control
1.1.1.2.9   ISOBUS Shortcut Button
1.1.2   Supply Chain Analysis
1.1.3   Government Initiatives Landscape
1.1.4   Industry Attractiveness
1.1.4.1   Threat of New Entrants (Medium to High)
1.1.4.2   Bargaining Power of Buyers (Medium)
1.1.4.3   Bargaining Power of Suppliers (Medium to Medium-High)
1.1.4.4   Threat of Substitutes (Low)
1.1.4.5   Intensity of Competitive Rivalry (Medium)
1.1.5   Consortiums and Associations
1.1.6   Patent Analysis
1.1.6.1   Patent Analysis (by Status)
1.1.6.2   Patent Analysis (by Company)
1.2   Business Dynamics
1.2.1   Business Drivers
1.2.1.1   Need for Standardized Communication between Agricultural Equipment
1.2.1.2   Increase in Synergistic Partnerships between Agricultural Equipment Manufacturers
1.2.1.3   Need for Increased Production to Cater to the Growing Population
1.2.2   Business Challenges
1.2.2.1   Incompatibility Issues between Different Devices
1.2.2.2   High Initial Investment for Complete ISOBUS System
1.2.3   Business Strategies
1.2.3.1   Product Development
1.2.3.2   Market Development
1.2.4   Corporate Strategies
1.2.4.1   Mergers and Acquisitions
1.2.4.2   Partnerships, Collaborations, and Joint Ventures
1.2.4.3   Others
1.2.5   Business Opportunities
1.2.5.1   Increased Emphasis on Smart Farming
1.2.5.2   Increased Emphasis on Sustainable Development
1.2.6   Impact of COVID-19 on the Global ISOBUS Component Market

2.1   Global ISOBUS Component Market (by Application)
2.1.1   Tractor
2.1.2   Planter and Seeder
2.1.3   Harvester
2.1.4   Others
2.2   Demand Analysis of the Global ISOBUS Component Market (by Application)

3.1   Global ISOBUS Component Market (by Product)
3.1.1   Global ISOBUS Component Market (by Hardware)
3.1.1.1   Electronic Control Unit (ECU)
3.1.1.2   Universal Terminal
3.1.1.3   Cables and Connectors
3.1.1.4   Others
3.1.2   Global ISOBUS Component Market (by Software)
3.1.2.1   Virtual Terminal
3.1.2.2   Task Controller
3.1.2.3   Mobile Application
3.1.2.4   Others
3.2   Demand Analysis of the Global ISOBUS Component Market (by Product)

4.1   North America
4.1.1   Market
4.1.1.1   Key Manufacturers in North America
4.1.1.2   Business Drivers
4.1.1.3   Business Challenges
4.1.2   Application
4.1.2.1   North America ISOBUS Component Market (by Application)
4.1.3   Product
4.1.3.1   North America ISOBUS Component Market (by Product)
4.1.4   North America (by Country)
4.1.4.1   U.S.
4.1.4.1.1   Market
4.1.4.1.1.1   Buyer Attributes
4.1.4.1.1.2   Key Manufacturers in the U.S.
4.1.4.1.1.3   Business Challenges
4.1.4.1.1.4   Business Drivers
4.1.4.1.2   Application
4.1.4.1.2.1   U.S. ISOBUS Component Market (by Application)
4.1.4.2   Canada
4.1.4.2.1   Market
4.1.4.2.1.1   Buyer Attributes
4.1.4.2.1.2   Key Manufacturers in Canada
4.1.4.2.1.3   Business Challenges
4.1.4.2.1.4   Business Drivers
4.1.4.2.2   Application
4.1.4.2.2.1   Canada ISOBUS Component Market (by Application)
4.1.4.3   Mexico
4.1.4.3.1   Market
4.1.4.3.1.1   Buyer Attributes
4.1.4.3.1.2   Key Manufacturers in Mexico
4.1.4.3.1.3   Business Challenges
4.1.4.3.1.4   Business Drivers
4.1.4.3.2   Application
4.1.4.3.2.1   Mexico ISOBUS Component Market (by Application)
4.2   South America
4.2.1   Market
4.2.1.1   Key Manufacturers in South America
4.2.1.2   Business Drivers
4.2.1.3   Business Challenges
4.2.2   Application
4.2.2.1   South America ISOBUS Component Market (by Application)
4.2.3   Product
4.2.3.1   South America ISOBUS Component Market (by Product)
4.2.4   South America (by Country)
4.2.4.1   Brazil
4.2.4.1.1   Market
4.2.4.1.1.1   Buyer Attributes
4.2.4.1.1.2   Key Manufacturers in Brazil
4.2.4.1.1.3   Business Challenges
4.2.4.1.1.4   Business Drivers
4.2.4.1.2   Application
4.2.4.1.2.1   Brazil ISOBUS Component Market (by Application)
4.2.4.2   Argentina
4.2.4.2.1   Market
4.2.4.2.1.1   Buyer Attributes
4.2.4.2.1.2   Key Manufacturers in Argentina
4.2.4.2.1.3   Business Challenges
4.2.4.2.1.4   Business Drivers
4.2.4.2.2   Application
4.2.4.2.2.1   Argentina ISOBUS Component Market (by Application)
4.2.4.3   Rest-of-South America
4.2.4.3.1   Market
4.2.4.3.1.1   Buyer Attributes
4.2.4.3.1.2   Key Manufacturers in the Rest-of-South America
4.2.4.3.1.3   Business Challenges
4.2.4.3.1.4   Business Drivers
4.2.4.3.2   Application
4.2.4.3.2.1   Rest-of-South America ISOBUS Component Market (by Application)
4.3   Europe
4.3.1   Market
4.3.1.1   Key Manufacturers in Europe
4.3.1.2   Business Drivers
4.3.1.3   Business Challenges
4.3.2   Application
4.3.2.1   Europe ISOBUS Component Market (by Application)
4.3.3   Product
4.3.3.1   Europe ISOBUS Component Market (by Product)
4.3.4   Europe (by Country)
4.3.4.1   Germany
4.3.4.1.1   Market
4.3.4.1.1.1   Buyer Attributes
4.3.4.1.1.2   Key Manufacturers in Germany
4.3.4.1.1.3   Business Challenges
4.3.4.1.1.4   Business Drivers
4.3.4.1.2   Application
4.3.4.1.2.1   Germany ISOBUS Component Market (by Application)
4.3.4.2   France
4.3.4.2.1   Market
4.3.4.2.1.1   Buyer Attributes
4.3.4.2.1.2   Key Manufacturers in the France
4.3.4.2.1.3   Business Challenges
4.3.4.2.1.4   Business Drivers
4.3.4.2.2   Application
4.3.4.2.2.1   France ISOBUS Component Market (by Application)
4.3.4.3   Italy
4.3.4.3.1   Market
4.3.4.3.1.1   Buyer Attributes
4.3.4.3.1.2   Key Manufacturers in Italy
4.3.4.3.1.3   Business Challenges
4.3.4.3.1.4   Business Drivers
4.3.4.3.2   Application
4.3.4.3.2.1   Italy ISOBUS Component Market (by Application)
4.3.4.4   Spain
4.3.4.4.1   Market
4.3.4.4.1.1   Buyer Attributes
4.3.4.4.1.2   Key Manufacturers in Spain
4.3.4.4.1.3   Business Challenges
4.3.4.4.1.4   Business Drivers
4.3.4.4.2   Application
4.3.4.4.2.1   Spain ISOBUS Component Market (by Application)
4.3.4.5   Rest-of-Europe
4.3.4.5.1   Market
4.3.4.5.1.1   Buyer Attributes
4.3.4.5.1.2   Key Manufacturers in the Rest-of-Europe
4.3.4.5.1.3   Business Challenges
4.3.4.5.1.4   Business Drivers
4.3.4.5.2   Application
4.3.4.5.2.1   Rest-of-Europe ISOBUS Component Market (by Application)
4.4   U.K.
4.4.1   Market
4.4.1.1   Buyer Attributes
4.4.1.2   Key Manufacturers in the U.K.
4.4.1.3   Business Challenges
4.4.1.4   Business Drivers
4.4.2   Application
4.4.2.1   U.K. ISOBUS Component Market (by Application)
4.4.3   Product
4.4.3.1   U.K. ISOBUS Component Market (by Product)
4.5   Middle East and Africa
4.5.1   Market
4.5.1.1   Key Manufacturers in the Middle East and Africa
4.5.1.2   Business Drivers
4.5.1.3   Business Challenges
4.5.2   Application
4.5.2.1   Middle East and Africa ISOBUS Component Market (by Application)
4.5.3   Product
4.5.3.1   Middle East and Africa ISOBUS Component Market (by Product)
4.5.4   Middle East and Africa
4.5.4.1   Middle East
4.5.4.1.1   Market
4.5.4.1.1.1   Buyer Attributes
4.5.4.1.1.2   Key Manufacturers in Middle East
4.5.4.1.1.3   Business Challenges
4.5.4.1.1.4   Business Drivers
4.5.4.1.2   Application
4.5.4.1.2.1   Middle East ISOBUS Component Market (by Application)
4.5.4.2   Africa
4.5.4.2.1   Market
4.5.4.2.1.1   Buyer Attributes
4.5.4.2.1.2   Key Manufacturers in Africa
4.5.4.2.1.3   Business Challenges
4.5.4.2.1.4   Business Drivers
4.5.4.2.2   Application
4.5.4.2.2.1   Africa ISOBUS Component Market (by Application)
4.6   China
4.6.1   Market
4.6.1.1   Buyer Attributes
4.6.1.2   Key Manufacturers in China
4.6.1.3   Business Challenges
4.6.1.4   Business Drivers
4.6.2   Application
4.6.2.1   China ISOBUS Component Market (by Application)
4.6.3   Product
4.6.3.1   China ISOBUS Component Market (by Product)
4.7   Asia-Pacific
4.7.1   Market
4.7.1.1   Key Manufacturers in Asia-Pacific
4.7.1.2   Business Drivers
4.7.1.3   Business Challenges
4.7.2   Application
4.7.2.1   Asia-Pacific ISOBUS Component Market (by Application)
4.7.3   Product
4.7.3.1   Asia-Pacific ISOBUS Component Market (by Product)
4.7.4   Asia-Pacific (by Country)
4.7.4.1   Japan
4.7.4.1.1   Market
4.7.4.1.1.1   Buyer Attributes
4.7.4.1.1.2   Key Manufacturers in Japan
4.7.4.1.1.3   Business Challenges
4.7.4.1.1.4   Business Drivers
4.7.4.1.2   Application
4.7.4.1.2.1   Japan ISOBUS Component Market (by Application)
4.7.4.2   Australia
4.7.4.2.1   Market
4.7.4.2.1.1   Buyer Attributes
4.7.4.2.1.2   Key Manufacturers in Australia
4.7.4.2.1.3   Business Challenges
4.7.4.2.1.4   Business Drivers
4.7.4.2.2   Application
4.7.4.2.2.1   Australia ISOBUS Component Market (by Application)
4.7.4.3   India
4.7.4.3.1   Market
4.7.4.3.1.1   Buyer Attributes
4.7.4.3.1.2   Key Manufacturers in India
4.7.4.3.1.3   Business Challenges
4.7.4.3.1.4   Business Drivers
4.7.4.3.2   Application
4.7.4.3.2.1   India ISOBUS Component Market (by Application)
4.7.4.4   South Korea
4.7.4.4.1   Market
4.7.4.4.1.1   Buyer Attributes
4.7.4.4.1.2   Key Manufacturers in South Korea
4.7.4.4.1.3   Business Challenges
4.7.4.4.1.4   Business Drivers
4.7.4.4.2   Application
4.7.4.4.2.1   South Korea ISOBUS Component Market (by Application)
4.7.4.5   Rest-of-Asia-Pacific
4.7.4.5.1   Market
4.7.4.5.1.1   Buyer Attributes
4.7.4.5.1.2   Key Manufacturers in the Rest-of-Asia-Pacific
4.7.4.5.1.3   Business Challenges
4.7.4.5.1.4   Business Drivers
4.7.4.5.2   Application
4.7.4.5.2.1   Rest-of-Asia-Pacific ISOBUS Component Market (by Application)

5.1   Competitive Benchmarking
5.2   Company Profiles
5.2.1   AMAZONEN-WERKE H. DREYER SE & Co. KG
5.2.1.1   Company Overview
5.2.1.1.1   Role of AMAZONEN-WERKE H. DREYER SE & Co. KG in the Global ISOBUS Component Market
5.2.1.1.2   Product Portfolio
5.2.1.2   Business Strategies
5.2.1.2.1   Product Developments
5.2.1.3   Corporate Strategies
5.2.1.3.1   Partnerships and Joint Ventures
5.2.1.4   Strengths and Weaknesses of AMAZONEN-WERKE H. DREYER SE & Co. KG
5.2.2   Anedo GmbH
5.2.2.1   Company Overview
5.2.2.1.1   Role of Anedo GmbH in the Global ISOBUS Component Market
5.2.2.1.2   Product Portfolio
5.2.2.2   Business Strategies
5.2.2.2.1   Product Developments
5.2.2.3   Corporate Strategies
5.2.2.3.1   Collaborations and Alliances
5.2.2.4   Strengths and Weaknesses of Anedo GmbH
5.2.3   CLAAS KGaA mbH
5.2.3.1   Company Overview
5.2.3.1.1   Role of CLAAS KGaA mbH in the Global ISOBUS Component Market
5.2.3.1.2   Product Portfolio
5.2.3.2   Business Strategies
5.2.3.2.1   Product Developments
5.2.3.2.2   Market Developments
5.2.3.3   Corporate Strategies
5.2.3.3.1   Partnerships and Joint Ventures
5.2.3.4   Strengths and Weaknesses of CLAAS KGaA mbH
5.2.3.5   R&D Analysis
5.2.4   CNH Industrial N.V.
5.2.4.1   Company Overview
5.2.4.1.1   Role of CNH Industrial N.V. in the Global ISOBUS Component Market
5.2.4.1.2   Product Portfolio
5.2.4.2   Business Strategies
5.2.4.2.1   Product Developments
5.2.4.3   Corporate Strategies
5.2.4.3.1   Mergers and Acquisitions
5.2.4.3.2   Collaborations and Alliances
5.2.4.4   Strengths and Weaknesses of CNH Industrial N.V.
5.2.4.5   R&D Analysis
5.2.5   DEUTZ-FAHR
5.2.5.1   Company Overview
5.2.5.1.1   Role of DEUTZ-FAHR in the Global ISOBUS Component Market
5.2.5.1.2   Product Portfolio
5.2.5.2   Business Strategies
5.2.5.2.1   Product Developments
5.2.5.3   Strengths and Weaknesses of DEUTZ-FAHR
5.2.6   Fendt
5.2.6.1   Company Overview
5.2.6.1.1   Role of Fendt in the Global ISOBUS Component Market
5.2.6.1.2   Product Portfolio
5.2.6.2   Business Strategies
5.2.6.2.1   Product Developments
5.2.6.3   Strengths and Weaknesses of Fendt
5.2.7   Deere & Company
5.2.7.1   Company Overview
5.2.7.1.1   Role of Deere & Company in the Global ISOBUS Component Market
5.2.7.1.2   Product Portfolio
5.2.7.2   Business Strategies
5.2.7.2.1   Product Developments
5.2.7.2.2   Market Developments
5.2.7.3   Corporate Strategies
5.2.7.3.1   Mergers and Acquisitions
5.2.7.3.2   Collaborations and Alliances
5.2.7.4   Strengths and Weaknesses of Deere & Company
5.2.7.5   R&D Analysis
5.2.8   Hexagon Agriculture
5.2.8.1   Company Overview
5.2.8.1.1   Role of Hexagon Agriculture in the Global ISOBUS Component Market
5.2.8.1.2   Product Portfolio
5.2.8.2   Business Strategies
5.2.8.2.1   Product Developments
5.2.8.3   Corporate Strategies
5.2.8.3.1   Partnerships and Joint Ventures
5.2.8.4   Strengths and Weaknesses of Hexagon Agriculture
5.2.9   Krone NA, Inc.
5.2.9.1   Company Overview
5.2.9.1.1   Role of Krone NA, Inc. in the Global ISOBUS Component Market
5.2.9.1.2   Product Portfolio
5.2.9.2   Strengths and Weaknesses of Krone NA, Inc.
5.2.10   Kuhn Group
5.2.10.1   Company Overview
5.2.10.1.1   Role of Kuhn Group in the Global ISOBUS Component Market
5.2.10.1.2   Product Portfolio
5.2.10.2   Corporate Strategies
5.2.10.2.1   Mergers and Acquisitions
5.2.10.3   Strengths and Weaknesses of Kuhn Group
5.2.11   Kvaser
5.2.11.1   Company Overview
5.2.11.1.1   Role of Kvaser in the Global ISOBUS Component Market
5.2.11.1.2   Product Portfolio
5.2.11.2   Business Strategies
5.2.11.2.1   Product Developments
5.2.11.3   Strengths and Weaknesses of Kvaser
5.2.12   Kverneland Group
5.2.12.1   Company Overview
5.2.12.1.1   Role of Kverneland Group in the Global ISOBUS Component Market
5.2.12.1.2   Product Portfolio
5.2.12.2   Business Strategies
5.2.12.2.1   Product Developments
5.2.12.3   Corporate Strategies
5.2.12.3.1   Partnerships and Joint Ventures
5.2.12.4   Strengths and Weaknesses of Kverneland Group
5.2.13   LEMKEN GmbH & Co. KG
5.2.13.1   Company Overview
5.2.13.1.1   Role of LEMKEN GmbH & Co. KG in the Global ISOBUS Component Market
5.2.13.1.2   Product Portfolio
5.2.13.2   Business Strategies
5.2.13.2.1   Product Developments
5.2.13.3   Corporate Strategies
5.2.13.3.1   Partnerships and Joint Ventures
5.2.13.4   Strengths and Weaknesses of LEMKEN GmbH & Co. KG
5.2.14   Massey Ferguson
5.2.14.1   Company Overview
5.2.14.1.1   Role of Massey Ferguson in the Global ISOBUS Component Market
5.2.14.1.2   Product Portfolio
5.2.14.2   Business Strategies
5.2.14.2.1   Product Developments
5.2.14.3   Strengths and Weaknesses of Massey Ferguson
5.2.15   PÖTTINGER Landtechnik GmbH
5.2.15.1   Company Overview
5.2.15.1.1   Role of PÖTTINGER Landtechnik GmbH in the Global ISOBUS Component Market
5.2.15.1.2   Product Portfolio
5.2.15.2   Business Strategies
5.2.15.2.1   Product Developments
5.2.15.3   Strengths and Weaknesses of PÖTTINGER Landtechnik GmbH
5.2.16   Other Key Players

Research Methodology

Table 1:   Key Regulations Having an Indirect Effect on the Global ISOBUS Component Market
Table 2:   Key Factors Determining Threat from New Entrants in the Global ISOBUS Component Market
Table 3:   Key Factors Determining Bargaining Power of Buyers in the Global ISOBUS Component Market
Table 4:   Key Factors Determining Bargaining Power of Suppliers in the Global ISOBUS Component Market
Table 5:   Key Factors Determining Intensity of Competitive Rivalry in the Global ISOBUS Component Market
Table 6:   Key Consortiums and Associations in ISOBUS Standard
Table 7:   Global ISOBUS Component Market (by Application), $Million, 2020-2026
Table 8:   Global ISOBUS Component Market (by Product), $Million, 2020-2026
Table 9:   Global ISOBUS Component Market (by Region), $Million, 2020-2026
Table 10:   North America ISOBUS Component Market (by Application), $Million, 2020-2026
Table 11:   North America ISOBUS Component Market (by Product), $Million, 2020-2026
Table 12:   North America ISOBUS Component Market (by Country), $Million, 2020-2026
Table 13:   U.S. ISOBUS Component Market (by Application), $Million, 2020-2026
Table 14:   Canada ISOBUS Component Market (by Application), $Million, 2020-2026
Table 15:   Mexico ISOBUS Component Market (by Application), $Million, 2020-2026
Table 16:   South America ISOBUS Component Market (by Application), $Million, 2020-2026
Table 17:   South America ISOBUS Component Market (by Product), $Million, 2020-2026
Table 18:   South America ISOBUS Component Market (by Country), $Million, 2020-2026
Table 19:   Brazil ISOBUS Component Market (by Application), $Million, 2020-2026
Table 20:   Argentina ISOBUS Component Market (by Application), $Million, 2020-2026
Table 21:   Rest-of-South America ISOBUS Component Market (by Application), $Million, 2020-2026
Table 22:   Europe ISOBUS Component Market (by Application), $Million, 2020-2026
Table 23:   Europe ISOBUS Component Market (by Product), $Million, 2020-2026
Table 24:   Europe ISOBUS Component Market (by Country), $Million, 2020-2026
Table 25:   Germany ISOBUS Component Market (by Application), $Million, 2020-2026
Table 26:   France ISOBUS Component Market (by Application), $Million, 2020-2026
Table 27:   Italy ISOBUS Component Market (by Application), $Million, 2020-2026
Table 28:   Spain ISOBUS Component Market (by Application), $Million, 2020-2026
Table 29:   Rest-of-Europe ISOBUS Component Market (by Application), $Million, 2020-2026
Table 30:   U.K. ISOBUS Component Market (by Application), $Million, 2020-2026
Table 31:   U.K. ISOBUS Component Market (by Product), $Million, 2020-2026
Table 32:   Middle East and Africa ISOBUS Component Market (by Application), $Million, 2020-2026
Table 33:   Middle East and Africa ISOBUS Component Market (by Product), $Million, 2020-2026
Table 34:   Middle East and Africa ISOBUS Component Market, $Million, 2020-2026
Table 35:   Middle East ISOBUS Component Market (by Application), $Million, 2020-2026
Table 36:   Africa ISOBUS Component Market (by Application), $Million, 2020-2026
Table 37:   China ISOBUS Component Market (by Application), $Million, 2020-2026
Table 38:   China ISOBUS Component Market (by Product), $Million, 2020-2026
Table 39:   Asia-Pacific ISOBUS Component Market (by Application), $Million, 2020-2026
Table 40:   Asia-Pacific ISOBUS Component Market (by Product), $Million, 2020-2026
Table 41:   Asia-Pacific ISOBUS Component Market (by Country), $Million, 2020-2026
Table 42:   Japan ISOBUS Component Market (by Application), $Million, 2020-2026
Table 43:   Australia ISOBUS Component Market (by Application), $Million, 2020-2026
Table 44:   India ISOBUS Component Market (by Application), $Million, 2020-2026
Table 45:   South Korea ISOBUS Component Market (by Application), $Million, 2020-2026
Table 46:   Rest-of-Asia-Pacific ISOBUS Component Market (by Application), $Million, 2020-2026
Table 47:   AMAZONEN-WERKE H. DREYER SE & Co. KG: Product Portfolio
Table 48:   Product Developments
Table 49:   Partnerships and Joint Ventures
Table 50:   Anedo GmbH: Product Portfolio
Table 51:   Product Developments
Table 52:   Collaborations and Alliances
Table 53:   CLAAS KGaA mbH: Product Portfolio
Table 54:   Product Developments
Table 55:   Market Developments
Table 56:   Partnerships and Joint Ventures
Table 57:   CNH Industrial N.V.: Product Portfolio
Table 58:   Product Developments
Table 59:   Mergers and Acquisitions
Table 60:   Collaborations and Alliances
Table 61:   DEUTZ-FAHR: Product Portfolio
Table 62:   Product Developments
Table 63:   Fendt: Product Portfolio
Table 64:   Product Developments
Table 65:   Deere & Company: Product Portfolio
Table 66:   Product Developments
Table 67:   Market Developments
Table 68:   Mergers and Acquisitions
Table 69:   Collaborations and Alliances
Table 70:   Hexagon Agriculture: Product Portfolio
Table 71:   Product Developments
Table 72:   Partnerships and Joint Ventures
Table 73:   Krone NA, Inc.: Product Portfolio
Table 74:   Kuhn Group: Product Portfolio
Table 75:   Mergers and Acquisitions
Table 76:   Kvaser: Product Portfolio
Table 77:   Product Developments
Table 78:   Kverneland Group: Product Portfolio
Table 79:   Product Developments
Table 80:   Partnerships and Joint Ventures
Table 81:   LEMKEN GmbH & Co. KG: Product Portfolio
Table 82:   Product Developments
Table 83:   Partnerships and Joint Ventures
Table 84:   Massey Ferguson: Product Portfolio
Table 85:   Product Developments
Table 86:   PÖTTINGER Landtechnik GmbH: Product Portfolio
Table 87:   Product Developments
Table 88:   Other Key Players in Global ISOBUS Component Market

Figure 1:   Market Drivers and Challenges in Global ISOBUS Component Market
Figure 2:   Global ISOBUS Component Market, $Million, 2020-2026
Figure 3:   Global ISOBUS Component Market (by Application), $Million, 2020-2026
Figure 4:   Global ISOBUS Component Market (by Product), $Million, 2020-2026
Figure 5:   ISOBUS Component Market (by Region), $Million, 2020
Figure 6:   ISOBUS Component Market Coverage
Figure 7:   Supply Chain Analysis of the Global ISOBUS Component Market
Figure 8:   Porter’s Five Forces Analysis
Figure 9:   ISOBUS Patent Trend, 2005-2020
Figure 10:   Year-Wise Total Number of Patents for ISOBUS, January 2018-April 2021
Figure 11:   Patent Analysis (by Status), January 2018-April 2021
Figure 12:   Year-Wise Total Number of Patents Filed or Granted for ISOBUS, January 2018-April 2021
Figure 13:   Patent Analysis (by Company), January 2018-April 2021
Figure 14:   Share of Key Market Strategies and Developments, January 2018– April 2021
Figure 15:   Product Developments (by Company), January 2018–April 2021
Figure 16:   Business Expansions (by Company), January 2018–April 2021
Figure 17:   Mergers and Acquisitions (by Company), January 2018–April 2021
Figure 18:   Partnerships, Collaborations, and Joint Ventures (by Company), January 2018–April 2021
Figure 19:   COVID-19 Impact on Global ISOBUS Market
Figure 20:   Global ISOBUS Component Market (by Application)
Figure 21:   Global ISOBUS Component Market (by Hardware)
Figure 22:   Global ISOBUS Component Market (by Software)
Figure 23:   Competitive Market High and Low Matrix
Figure 24:   CLAAS KGaA mbH: R&D Analysis, 2018-2020
Figure 25:   CNH Industrial N.V.: R&D Analysis, 2018-2020
Figure 26:   Deere & Company: R&D Analysis, 2018-2020
Figure 27:   Research Methodology
Figure 28:   Top-Down and Bottom-Up Approach

Market Report Coverage

ISOBUS Component Market
Base Year	2020	Market Size in 2020	$619.35 Million
Forecast Period	2021-2026	Value Projection and Estimation by 2026 (Impact of COVID-19 Included)	$976.71 Million
CAGR During Forecast Period	8.91%	Number of Tables	88
Number of Pages	159	Number of Figures	28
Market Segmentation	• Application - Tractors, Planters and Seeders, Harvesting, and Others • Product – Hardware (Electronic Control Unit, Universal Terminal, Cables and Connectors, Others) and Software (Virtual Terminal, Task Controller, Mobile Application, and Others) • Region – North America, South America, Europe, China, U.K., Middle East and Africa, and Asia-Pacific
Regional Segmentation	• North America - U.S., Canada, and Mexico • South America - Brazil, Argentina, and Rest-of-South America • Europe - Germany, France, Italy, Spain, and Rest-of-Europe • China • U.K. • Middle East and Africa - Middle East and Africa • Asia-Pacific - Japan, Australia, India, South Korea, and Rest-of-Asia-Pacific & Japan
Market Growth Drivers	• Need for Standardized Communication between Agricultural Equipment • Increase in Synergistic Partnerships between Agricultural Equipment Manufacturers • Need for Increased Production to Cater to the Growing Population
Market Challenges	• Incompatibility Issues between Different Devices • High Initial Investment for Complete ISOBUS System
Market Opportunities	• Increased Emphasis on Smart Farming • Increased Emphasis on Sustainable Development
Key Companies Profiled	Amazone H. Dreyer GmbH & Co. KG, Anedo GmbH, CLAAS KGaA mbH, CNH Industrial N.V., Deere & Company, DEUTZ-FAHR, Fendt, Hexagon Agriculture, Krone NA, Inc., Kuhn Group, Kvaser, Kverneland Group, LEMKEN GmbH & Co. KG, Massey Ferguson, PÖTTINGER Landtechnik GmbH

How This Report Can Add Value

Product/Innovation Strategy

Market by Product, Analysis, and Forecast - The segment gives a brief overview of the product portfolio of different companies and the market presence of different products existing in the market. For instance, in June 2020, Farmers Edge launched FarmCommand, a universal terminal that would assist growers, equipment dealers, and retail service providers to lower costs, reduce risks, and gain efficiencies in farming operations. With the FarmCommand universal terminal, the tractor cabin would remain free from clutter, and the terminal could be seamlessly connected to all ISOBUS enabled monitors.

Market by Application, Analysis, and Forecast - The segment gives a brief overview of the market status of different applications of the product and key players offering products in those applications. Tractors are one of the major application areas for the ISOBUS standard. This is because the tractor is the primary equipment in the field, and other implements such as sprayers and harvesters are connected with a tractor and then used in the field. Companies such as CNH Industrial offer several products in this category.

Key questions answered in the ISOBUS Component Market

•   What is the estimated global ISOBUS components market size in terms of revenue for the forecast period 2021-2026, and what is the expected compound annual growth rate (CAGR) during the forecast period 2021-2026?
•   What are the key trends, market drivers, and opportunities in the market pertaining to ISOBUS components?
•   What are the major restraints inhibiting the growth of the global ISOBUS components market?
•   What kinds of new strategies are being adopted by the existing market players to expand their market position in the industry?
•   What is the competitive strength of the key players in the ISOBUS components market on the basis of analysis of their recent developments, product offerings, and regional presence?
•   How is the competitive benchmarking of the key ISOBUS components companies in the agriculture market based on the analysis of their market coverage and market potential?
•   How much revenue each of the segments is expected to record during the forecast period along with the growth percentage, on the basis of:
o   Product offerings, including hardware (electronic control unit, universal terminal, cables and connectors and software (virtual terminal, task controller, mobile application)
o   Application, including tractors, harvesters, and plants and seeders
o   Region, including North America, South America, the U.K., Europe, Asia-Pacific and Japan, China, and the Middle East and Africa
•   Which type of players and stakeholders are operating in the market ecosystem of ISOBUS, and what is their significance in the global market?
•   Which are the leading consortiums and associations in the global ISOBUS components market, and what are their roles in the market?
•   How does the regulatory landscape differ in different regions for ISOBUS components?

Report Summary

ISOBUS Component Market Lifecycle

ISOBUS, or ISO 11783, is a software standard defined by the International Organization of Standardization. The standard is the basis of the embedded software designed to achieve interoperability of data transfer and communication between the different agricultural implements such as sensors, actuators, control units, cloud server, and display units, whether mounted or part of the tractor.

The first ISOBUS compliant equipment (tractor) was launched in the early 1990s, and since then, there have been significant improvements in the ISOBUS and other agricultural technologies. This standard is still in its growth phase and has a long runway ahead of it. The inter-implement connectivity achieved with ISOBUS equipment has been crucial in deploying digital solutions that will increase field productivity and efficiency.

Global ISOBUS Component Industry Overview

The global ISOBUS component market is expected to reach $976.71 million by 2026, with a CAGR of 8.91% during the forecast period 2021- 2026. High growth in the market is expected to be driven by the need to resolve the inter-implement incompatibility issues existing between equipment manufactured by different companies. ISOBUS also allows for the inclusion of a virtual terminal (VT), which further allows the operator to control multiple implements simultaneously, manufactured by different companies.

Figure: Global ISOBUS Component Market, 2020-2026

Impact of COVID-19 on ISOBUS Component Market

Supply chain of majority of the industries across the globe got impacted due to COVID-19, including agriculture equipment industry. A significant impact was witnessed on the global ISOBUS component market as manufacturing industries were closed down as a part of government measure to prevent the spread of the virus.

Market Segmentation

ISOBUS Component Market (by Application)

This segment emphasizes the growth that each application area holds for the product during the forecast period. The application segment is categorized into Tractors, Planting and Seeding, Harvesting, and Others. For instance, tractors are one of the major application areas for the ISOBUS standard and are expected to remain the same by 2026. This is because the tractor is the primary equipment in the field, and other implements, such as sprayers and harvester, are connected with a tractor and then used in the field. With ISOBUS compliance, any ISOBUS tractor can be connected with any other ISOBUS implement and used in the field.

ISOBUS Component Market (by Product)

The segment gives a brief overview of the product portfolio of different companies and the market presence of different products existing in the market. The product segment is categorized under hardware and software. The electronic control unit (ECU) component witnessed high demand as compared to other components as all key applications of ISOBUS in the agricultural industry (such as harvesters and tractors) use ISOBUS-enabled ECUs for their functioning.

For instance, in June 2020, Farmers Edge launched FarmCommand, a universal terminal that would assist growers, equipment dealers, and retail service providers to lower costs, reduce risks, and gain efficiencies in farming operations. With the FarmCommand universal terminal, the tractor cabin would remain free from clutter, and the terminal could be seamlessly connected to all ISOBUS enabled monitors.

ISOBUS Component Market (by Region)

The ISOBUS component market is segmented into regions including North America, South America, Europe, China, U.K., Middle East and Africa, and Asia-Pacific. North America generated the highest revenue of $130.47 million in 2020, attributed to the presence of leading ISOBUS-enabled agricultural implement manufacturers along with continuous government initiatives in the region to promote the deployment of ISOBUS equipment in the field.

France is one of Europe's biggest agricultural producers, accounting for about 30% of Europe's agricultural production. As a result, it gets enormous subsidies for agriculture, including animal farming, from the government. France has proved to be a major market for ISOBUS in the world, with the government in the country working for the growth of the agricultural industry. Also, the presence of agricultural implement manufacturers in the country helps the farmers choose the correct implement for their needs.

Key Market Players and Competition Synopsis

The key players operating in the market include Amazone H. Dreyer GmbH & Co. KG, Anedo GmbH, CLAAS KGaA mbH, CNH Industrial N.V., Deere & Company, DEUTZ-FAHR, Fendt, Hexagon Agriculture, Krone NA, Inc., Kuhn Group, Kvaser, Kverneland Group, LEMKEN GmbH & Co. KG, Massey Ferguson, PÖTTINGER Landtechnik GmbH

The companies that are profiled in the report have been selected based on selective pool of players, primarily Tier-1 (which holds 50-60% of the market) and mid segment players (comprise of 30-40% share), and small & emerging companies (holds the balance 10-20% share), based on various factors such as product portfolio, annual revenues, market penetration, research, and development initiatives, along with domestic and international presence in the ISOBUS Component industry.

Global ISOBUS Component Market

Focus on Product, Application, and Country Analysis - Analysis and Forecast, 2020-2026

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Some Faq's

Frequently Asked Questions

The global ISOBUS component market is expected to reach $976.71 Million by 2026, growing at a CAGR of 8.91% during the forecast period, 2021-2026.

The software used in the ISOBUS component market include virtual terminal, task controller, mobile application, and others.

The factors driving the growth of the market include need for standardized communication between agricultural equipment, increase in synergistic partnerships between agricultural equipment manufacturers, and need for increased production to cater to the growing population.

Some of the applications for which the global ISOBUS component is used include tractor, planter and seeder, harvester, and others.

Key companies operating in the market include Amazone H. Dreyer GmbH & Co. KG, Anedo GmbH, CLAAS KGaA mbH, CNH Industrial N.V., Deere & Company, DEUTZ-FAHR, Fendt, Hexagon Agriculture, Krone NA, Inc., Kuhn Group, Kvaser, Kverneland Group, LEMKEN GmbH & Co. KG, Massey Ferguson, PÖTTINGER Landtechnik GmbH

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