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Global Automotive Navigation Systems Market

Global Automotive Navigation Systems Market Report, Analysis and Forecast 2017-2021 (Focus on In-dash and Smartphone based Navigation Systems)

The global automotive navigation systems market generated $20,953.2 million in 2016; the market currently is being driven by the rising concerns towards the global problem of traffic congestion especially in urban areas and changing consumer behavior towards better in-dash features.

SKU: BA026A
Published Year: 2017
 
 

The rising concerns regarding the global problem of traffic congestion, especially in the urban areas, and the changing consumer behavior towards better in-dash features are the primary factors driving the demand for the automotive navigation systems. The market for navigation systems has been undergoing constant developments ever since the setting up of the Global Positioning System (GPS) satellites around the Earth’s orbit. The market caught significant traction in the late 90s and start of the 21st century due to the introduction of portable navigation systems. The demand for the portable navigation systems surged, especially in the aftermarket where varied economical options were available to the consumers. The market for in-dash navigation systems has seen significant changes as well. The feature which was available as a part of the high-end infotainment systems offered in luxury vehicles in the past has found its place in the entry-level, and mid-range vehicles as well. The automotive navigation systems market, in terms of value, generated $20,953 million in the year 2016, and is expected to grow at a robust rate over the forecast period 2017-2021. The research study is a compilation of various segmentations including the market breakdown by device type, by vehicle type, by distribution channel, and geographical regions, including an in-depth country analysis.

The report provides a detailed market analysis and forecast with respect to the various device types used for automotive navigation, including in-dash navigation, portable navigation devices (PNDs), and smartphone based navigation applications.

The report addresses the following key questions about the global automotive navigation systems market:

•    What the market size of the global automotive navigation systems is in terms of value, and volume from 2017-2021?
•    Which device type is dominating the global automotive navigation systems market in terms of value, and volume?
•    What will be the revenue generated by the different distribution channels in the global automotive navigation systems market from 2017-2021?
•    Which region in the global automotive navigation systems market is expected to grow at the fastest rate from 2017-2021?
•    What are the different factors driving the market forward during the forecast period?
•    What are the major factors challenging the growth of the global automotive navigation systems market?
•    Which type of new strategies are being adopted by the existing market players to make a mark in the industry?

The report also includes an exhaustive analysis of the market on the basis of several geographical regions, namely North America, Europe, Asia-Pacific, South America, and Middle East & Africa. Each geographical region analysis details the individual push and pull forces in addition to the key players from that particular region.

The report examines the role of the leading market players involved in the industry as well. The company profiles section includes the highlights of significant information about the key companies involved, along with their financial positions, key strategies and developmental activities of the recent years (2015-2017), and the SWOT analysis of these players. Some of the key players in the automotive navigation systems market are Alpine Electronics Inc. (Japan), Robert Bosch GmbH (Germany), Clarion Corporation (Japan), Delphi Automotive PLC (the U.K), Denso Corporation (Japan), Aisin Seiki Co., Ltd. (Japan), HERE Technologies (the Netherlands), Fujitsu Ten (Japan), and Garmin Ltd. (the US).

TABLE OF CONTENT
Executive Summary
1 Report Scope and Methodology
1.1 Scope of the Report
1.2 Global Automotive Navigation Systems Market Research Methodology
2   Market Dynamics
2.1 Overview
2.2 Market Drivers
2.2.1 Global Increase in Traffic Congestion
2.2.2 Changing Consumer Behaviour
2.3 Market Restraints
2.3.1 Under-developed Telecommunications and Connectivity Infrastructure
2.3.2 High Price of In-Dash Navigation Systems
2.4 Market Opportunities
2.4.1 Development in the field of Connected Cars and Autonomous Vehicles
2.4.2 Increasing Demand of Fleet Management/Tracking Services
3 Competitive Insights
3.1 Key Developments and Strategies
3.1.1 Product Launches and Developments
3.1.2 Mergers & Acquisitions
3.1.3 Joint Ventures, Collaborations, and Partnerships
3.1.4 Others (Business Expansions, Exhibitions, Awards)
3.2 Strategic Benchmarking
4 Industry Analysis
4.1 Overview
4.2 Product Analysis
4.2.1 Mobile Phone Application-based Navigation Systems
4.2.2 Portable Navigation Devices
4.2.3 In-Dash Navigation Systems
4.3 Supply Chain Analysis
4.4 Technology Roadmap
5 Global Automotive Navigation Systems by Vehicle Type
5.1 Assumptions & Limitations for the Analysis & Forecast of Automotive Navigation Systems Market
5.2 Market Overview
5.3 Passenger Cars
5.3.1 In-dash Navigation Systems Market for Passenger Cars by OEM Channel
5.3.2 In-dash Navigation Systems Market for Passenger Cars by Aftermarket Channel
5.4 Commercial Vehicles
5.4.1 In-dash Navigation Systems Market for Commercial Vehicles by OEM Channel
5.4.2 In-dash Navigation Systems Market for Commercial Vehicles by Aftermarket Channel
6 Global Automotive Navigation Systems Market by Distribution Channel
6.1 Market Overview
6.2 Original Equipment Manufacturer (OEM) Channel
6.3 Aftermarket Channel
7 Global Automotive Navigation Systems by Device Type
7.1 Market Overview
7.2 In-Dash Navigation Systems
7.3 Portable Navigation Devices (PNDs)
7.4 Mobile Application-based Navigation Systems
8 Global Automotive Navigation Systems by Region
8.1 Regional Snapshot
8.2 Market Overview
8.3 North American Free Trade Association (NAFTA)
8.3.1 The U.S.
8.3.2 Canada
8.3.3 Mexico
8.4 Europe
8.4.1 Germany
8.4.2 United Kingdom
8.4.3 Italy
8.4.4 France
8.4.5 Spain
8.4.6 Russia
8.4.7 Others
8.5 Asia-Pacific
8.5.1 China
8.5.2 India
8.5.3 Japan
8.5.4 South Korea
8.5.5 Australia & New Zealand
8.5.6 Others
8.6 Rest of the World (RoW)
8.6.1 Middle East
8.6.1.1 Israel
8.6.1.2 Iran
8.6.1.3 Saudi Arabia
8.6.1.4 United Arab Emirates (UAE)
8.6.1.5 Others
8.6.2 Africa
8.6.2.1 North Africa
8.6.2.2 South Africa
8.6.2.3 Others
8.6.3 South America
8.6.3.1 Brazil
8.6.3.2 Others
9 Company Profiles
9.1 Alpine Electronics, Inc.
9.1.1 Company Overview
9.1.2 Product Offerings
9.1.3 Financials
9.1.4 SWOT Analysis
9.2 Aisin Seiki Co. Ltd
9.2.1 Company Overview
9.2.2 Product Offerings
9.2.3 Financials
9.2.4 SWOT Analysis
9.3 Clarion Corporation
9.3.1 Company Overview
9.3.2 Product Offerings
9.3.3 Financials
9.3.4 SWOT Analysis
9.4 Continental AG
9.4.1 Company Overview
9.4.2 Product Offerings
9.4.3 Financials
9.4.4 SWOT Analysis
9.5 Delphi Automotive PLC
9.5.1 Company Overview
9.5.2 Product Offerings
9.5.3 Financials
9.5.4 SWOT Analysis
9.6 Denso Corporation
9.6.1 Company Overview
9.6.2 Product Offerings
9.6.3 Financials
9.6.4 SWOT Analysis
9.7 Fujitsu Ten Limited
9.7.1 Company Overview
9.7.2 Financials
9.7.3 SWOT Analysis
9.8 Garmin Limited
9.8.1 Company Overview
9.8.2 Product Offerings
9.8.3 Financials
9.8.4 SWOT Analysis
9.9 Harman International Industries Inc.
9.9.1 Company Overview
9.9.2 Product Offerings
9.9.3 Financials
9.9.4 SWOT Analysis
9.10 HERE Technologies
9.10.1 Company Overview
9.10.2 Product Offerings
9.10.3 Corporate & Financial Summary
9.10.4 SWOT Analysis
9.11 JVC Kenwood
9.11.1 Company Overview
9.11.2 Product Offerings
9.11.3 Financials
9.11.4 SWOT Analysis
9.12 MiTAC International Corporation
9.12.1 Company Overview
9.12.2 Product Offerings
9.12.3 Financials
9.12.4 SWOT Analysis
9.13 NNG Software Developing and Commercial LLC
9.13.1 Company Overview
9.13.2 Product Offerings
9.13.3 Major Global Partners
9.13.4 Corporate Summary
9.13.5 SWOT Analysis
9.14 Panasonic Corporation
9.14.1 Company Overview
9.14.2 Product Offerings
9.14.3 Financials
9.14.4 SWOT Analysis
9.15 Pioneer Corporation
9.15.1 Company Overview
9.15.2 Product Offerings
9.15.3 Financials
9.15.4 SWOT Analysis
9.16 Robert Bosch GmbH
9.16.1 Company Overview
9.16.2 Product Offerings
9.16.3 Financials
9.16.4 SWOT Analysis
9.17 Telenav, Inc.
9.17.1 Company Overview
9.17.2 Product Offerings
9.17.3 Financials
9.17.4 SWOT Analysis
9.18 TomTom N.V.
9.18.1 Company Overview
9.18.2 Product Offerings
9.18.3 Financials
9.18.4 SWOT Analysis
List of Tables
1 Product Launches & Developments
2 Mergers & Acquisitions
3 Joint Ventures, Collaborations, and Partnerships
4 Others (Business Expansions, Exhibitions, Awards)
5 Mobile Phone Navigation Applications
6 Garmin Limited Portable Navigation Products
7 TomTom N.V. Limited Portable Navigation Products
8 Magellan Portable Navigation Products
9 Navman Portable Navigation Products
10 In-Dash Navigation System Manufacturers
11 Global Automotive Navigation Market by Vehicle Type, 2016-2021
12 Global Automotive Navigation Systems Market by Channel, 2016-2021
13 Investments for Expansion in the United States
14 Automobile Investments in Mexico, 2011-2016
15 Alpine Electronics, Inc : Company Overview
16 Aisin Seiki Co. Ltd. : Company Overview
17 Clarion Corporation : Company Overview
18 Continental AG : Company Overview
19 Delphi Automotive PLC : Company Overview
20 Denso Corporation : Company Overview
21 Fujitsu Ten Ltd. : Company Overview
22 Garmin Ltd. : Company Overview
23 Harman International Industries Inc. : Company Overview
24 HERE Technologies : Company Overview
25 JVC Kenwood Corporation : Company Overview
26 MiTAC International Corporation: Company Overview
27 NNG Software Developing and Commercial LLC : Company Overview
28 Panasonic Corporation : Company Overview
29 Pioneer Corporation : Company Overview
30 Robert Bosch GmbH : Company Overview
31 Telenav, Inc. : Company Overview
32 TomTom N.V. : Company Overview
List of Figures
1 Global Passenger Car and Commercial Vehicle Sales Volume 2016 & 2022
2 Global Automotive In-Dash Navigation Systems Market (Million Units and $Million), 2016-2021
3 Global Automotive Navigation Systems Market by Distribution Channel, 2016-2021 
4 Global Automotive Navigation Systems Market by Vehicle Type, 2016-2021 
5 Automotive Navigation Systems Market Regional Snapshot, 2016-2021
6 Automotive Navigation Systems Market Scope
7 Secondary Sources
8 Top-Down and Bottom-Up Approach for Automotive Navigation Systems Market
9 Factors affecting Global Automotive Navigation Systems Market
10 Assumptions and Limitations
11 Market Dynamics Overview
12 Internet Adoption Rate
13 Key Developments and Strategies Share for Automotive Navigation Systems Market
14 Supply Chain for In-Dash Navigation Systems
15 Supply Chain for Portable Navigation Devices and Mobile App-based Navigation Systems
16 Technology Roadmap for Navigation Systems
17 Market Segmentation by Vehicle Type
18 Global Automotive Navigation Market Snapshot by Vehicle Type, 2016 & 2021
19 Passenger Vehicle Segmentation
20 Passenger Cars Navigation Systems Market by OEM Channel, 2016-2021
21 In-dash Navigation Systems Market for Passenger Cars by Aftermarket Channel
22 Commercial Vehicle Segmentation
23 Commercial Vehicles Navigation Systems Market by OEM Channel, 2016-2021
24 Commercial Vehicle Navigation Systems Market by Aftermarket Channel, 2016-2021
25 Market Segmentation by Distribution Channel
26 Global Automotive Navigation Market Snapshot by Channel, 2016 & 2021
27 Automotive Navigation System Segmentation by Device Type
28 Advantages and Disadvantages of In-Dash Navigation Systems
29 Global In-Dash Navigation Systems Market (Value and Volume), 2016-2021
30 Advantages & Disadvantages of Portable Navigation Devices
31 Global Portable Navigation Devices Market (Value and Volume), 2016-2021
32 Mobile User & Smartphone Penetration Rate, 2014-2020
33 Passenger and Commercial Vehicles Sales Volume– Regional Markets Snapshot, 2016 & 2021
34 Global Automotive Navigation Systems Market Regional Snapshot, 2016 & 2021
35 Automotive Navigation Systems Market – Regional Markets Snapshot, 2016
36 North America : Automotive Navigation Systems Market, 2016-2021
37 The U.S. : Automotive Navigation Systems Market, 2016-2021
38 Canada: Automotive Navigation Systems Market, 2016-2021
39 Mexico: Automotive Navigation Systems Market, 2016-2021
40 Europe: Automotive Navigation Systems Market, 2016-2021
41 Germany: Automotive Navigation Systems Market, 2016-2021
42 The U.K.: Automotive Navigation Systems Market, 2016-2021
43 Italy: Automotive Navigation Systems Market, 2016-2021
44 France: Automotive Navigation Systems Market, 2016-2021
45 Spain: Automotive Navigation Systems Market, 2016-2021
46 Russia: Automotive Navigation Systems Market, 2016-2021
47 Others: Automotive Navigation Systems Market, 2016-2021
48 APAC: Automotive Navigation Systems Market, 2016-2021
49 China: Automotive Navigation Systems Market, 2016-2021
50 India: Automotive Navigation Systems Market, 2016-2021
51 Japan: Automotive Navigation Systems Market, 2016-2021
52 South Korea: Automotive Navigation Systems Market, 2016-2021
53 Australia & New Zealand: Automotive Navigation Systems Market, 2016-2021
54 Others: Automotive Navigation Systems Market, 2016-2021
55 Middle East: Automotive Navigation Systems Market, 2016-2021
56 Israel: Automotive Navigation Systems Market, 2016-2021
57 Iran: Automotive Navigation Systems Market, 2016-2021
58 Saudi Arabia: Automotive Navigation Systems Market, 2016-2021
59 UAE: Automotive Navigation Systems Market, 2016-2021
60 Others: Automotive Navigation Systems Market, 2016-2021
61 Africa: Automotive Navigation Systems Market, 2016-2021
62 North Africa: Automotive Navigation Systems Market, 2016-2021
63 South Africa: Automotive Navigation Systems Market, 2016-2021
64 Others: Automotive Navigation Systems Market, 2016-2021
65 South America: Automotive Navigation Systems Market, 2016-2021
66 Brazil: Automotive Navigation Systems Market, 2016-2021
67 Others: Automotive Navigation Systems Market, 2016-2021
68 Alpine Electronics, Inc. : Product Offerings
69 Alpine Electronics Inc.: Overall Financials (2015-2017)
70 Alpine Electronics Inc.: Business Segmentation (2015-2017)
71 Alpine Electronics Inc., : Geographical Segmentation (2015-2017)
72 Alpine Electronics, Inc.: SWOT Analysis
73 Aisin Seiki Co. Ltd. : Product Offerings
74 Aisin Seiki Co. Ltd. : Overall Financials (2015-2017)
75 Aisin Seiki Co. Ltd. : Business Segmentation (2015 & 2016)
76 Aisin Seiki Co. Ltd. : Geographical Segmentation (2015 & 2016)
77 Aisin Seiki Co. Ltd. : Business Segmentation in terms of Subsidiaries, 2017
78 Aisin Seiki Co. Ltd. : SWOT Analysis
79 Clarion Corporation : Product Offerings
80 Clarion Corporation : Overall Financials (2015-2017)
81 Clarion Corporation : Geographic Segmentation (2015-2017)
82 Clarion Corporation : SWOT Analysis
83 Continental AG : Product Offerings
84 Continental AG : Overall Financials (2014-2016)
85 Continental AG : Business Segmentation (2014-2016)
86 Continental AG : Geographical Segmentation (2014-2016)
87 Continental AG : SWOT Analysis
88 Delphi Automotive PLC : Product Offerings
89 Delphi Automotive PLC : Overall Financials (2014-2016)
90 Delphi Automotive PLC : Business Segmentation (2014-2016)
91 Delphi Automotive PLC : Geographical Segmentation (2014-2016)
92 Delphi Automotive PLC : SWOT Analysis
93 Denso Corporation : Product Offerings
94 Denso Corporation : Overall Financials (2014-2016)
95 Denso Corporation : Business Segmentation (2014-2016)
96 Denso Corporation : Geographical Segmentation (2014-2016)
97 Denso Corporation : SWOT Analysis
98 Fujitsu Ten Ltd. : Overall Financials (2015-2017)
99 Fujitsu Ten Ltd. : Business Segmentation (2015-2017)
100 Fujitsu Ten Ltd. : Geographical Segmentation (2015-2017)
101 Fujitsu Ten : SWOT Analysis
102 Fig: Garmin Ltd. : Product Offerings
103 Garmin Ltd : Overall Financials (2014-2016)
104 Garmin Ltd : Business Segmentation (2014-2016)
105 Garmin Ltd : Geographical Segmentation (2014-2016)
106 Garmin Ltd. : SWOT Analysis
107 Harman International : Product Offerings
108 Harman International Industries Inc. : Overall Financials (2014-2016)
109 Harman International Industries Inc. : Business Segmentation (2014-2016)
110 Harman International Industries Inc. : Geographical Segmentation (2014-2016)
111 Harman International Industries Inc. : SWOT Analysis
112 HERE Technologies : Product Offerings
113 HERE Technologies : SWOT Analysis
114 JVC Kenwood Corporation : Product Offerings
115 JVC Kenwood Corporation : Overall Financials (2015-2017)
116 JVC Kenwood Corporation : Business Segmentation (2015-2017)
117 JVC Kenwood Corporation : Geographical Segmentation (2015-2017)
118 JVC Kenwood Corporation : SWOT Analysis
119 MiTAC International Corporation Product Offerings
120 MiTAC International Corporation : Overall Financials (2014-2016)
121 MiTAC International Corporation : Business Segmentation (2014-2016)
122 MiTAC International Corporation : Geographical Segmentation (2014-2016)
123 MiTAC International Corporation : SWOT Analysis
124 NNG Software Developing and Commercial Llc : Product Offerings
125 NNG Software Developing and Commercial Llc : SWOT Analysis
126 Panasonic Corporation : Product Offerings
127 Panasonic Corporation : Overall Financials (2015-2017)
128 Panasonic Corporation : Business Segmentation (2015-2017)
129 Panasonic Corporation : Geographical Segmentation (2015-2017)
130 Panasonic Corporation : SWOT Analysis
131 Pioneer Corporation : Product Offerings
132 Pioneer Corporation : Overall Financials (2015-2017)
133 Pioneer Corporation : Business Segmentation (2015-2017)
134 Pioneer Corporation : Geographical Segmentation (2015-2017)
135 Pioneer Corporation : SWOT Analysis
136 Robert Bosch GmbH : Product Offerings
137 Robert Bosch GmbH : Overall Financials (2014-2016)
138 Robert Bosch GmbH : Business Segmentation (2014-2016)
139 Robert Bosch GmbH : Geographical Segmentation (2014-2016)
140 Robert Bosch GmbH : SWOT Analysis
141 Telenav, Inc. : Product Offerings
142 Telenav Inc. : Overall Financials (2015-2017)
143 Telenav Inc. : Business Segmentation (2015-2017)
144 Telenav Inc. : Geographical Segmentation (2015-2017)
145 Telenav, Inc. : SWOT Analysis
146 TomTom N.V. : Product Offerings
147 TomTom N.V. : Overall Financials (2014-2016)
148 TomTom N.V. : Business Segmentation (2014-2016)
149 TomTom N.V. : Geographical Segmentation (2014-2016)
150 TomTom N.V. : SWOT Analysis

The automotive industry has been undergoing dynamic changes in the recent years due to various factors such as declining fuel prices, low industry growth rate, emergence of electric and hybrid electric vehicles, improvement in automotive credit availability, aging vehicle fleet, and the emergence of disruptive trends such as car sharing and ride hailing services, globally. Increase in the traffic congestion is one of the major concerns attributed to the increase in the number of vehicles. People across the globe, both living in the developed and developing countries, are facing the perils of wasting a significant number of hours driving on the roads at extremely slow speed which is consequently increasing the level of exhaustion while driving. This has led to automotive original equipment manufacturers (OEMs) equipping their vehicles with advanced navigation systems. These navigation systems make use of satellite navigation technology to find directions and steer drivers through unknown locations. However, the features provided with in car navigation systems are not confined to only getting directions but also include real time traffic data, locating point of interests, parking information and off-line navigation capabilities.

The report defines and estimates the market size and future growth potential of the automotive navigation systems market during the forecast period (2017 to 2021). The global automotive navigation systems market generated $20,953.2 million in 2016; the market currently is being driven by the rising concerns towards the global problem of traffic congestion especially in urban areas and changing consumer behavior towards better in-dash features. However, the factors such as the high cost associated with the technology and limitations arising from under developed telecommunication infrastructure is adversely affecting the adoption of this technology. On the other hand, the automobile manufacturers are investing extensively in the development of autonomous driving technologies. The market for embedded navigation systems is expected to grow significantly as navigation is an important feature for developing self-driving vehicles, as the car will be expected to take the most convenient and best possible route from the start point to the destination. The collaborations between the various stake holders across the value chain are expected to contribute positively towards the market growth.

Figure 1
Global Automotive In-dash Navigation Systems Market Snapshot

Global Automotive Navigation Systems Market

Source: Secondary Research, Expert interviews, and BIS Research Analysis

Automotive in-dash navigation system has been segmented into OEM and aftermarket distribution channels. At present, OEM channel accounts for the majority of the market share and the trend is expected to remain same during the forecast period.

Automotive navigation systems has been segmented into three device types namely in-dash navigation systems, portable navigation systems (PNDs) and smart phone based navigation systems. The market for in-dash navigation systems is expected to grow rapidly over the course of the forecast period. This growth is attributed to the increasing popularity of in-dash systems along with improved offering from OEM side at a reasonable price. 

The report also covers the global automotive navigation systems market by region and provides the revenue and shipments of the key regions which include North America, Europe, Asia-Pacific (APAC), Middle East & Africa, and South America. The presence of the highly developed telecommunication infrastructure, greater acceptance rate of emerging technologies and high per-capita income have contributed to the early market dominance in the European and North American region. Further, the increasing commercialization of these systems in other regions along with the increased smartphone penetration rate and growing disposable income is expected to play a key role in the growth of automotive navigation systems market.

Some of the key players in the automotive navigation systems market are Continental AG (Germany), Robert Bosch GmbH (Germany), Garmin Ltd. (the U.S.), Delphi Automotive PLC (the U.K), Tom-Tom NV (the Netherlands), Aisin Seiki Co., Ltd (Japan), and HERE Technologies (the Netherlands). These companies are aiming for a wider range of product portfolio and collaborations in order to enhance the adoption of navigation systems across all the vehicle category.

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The rising concerns regarding the global problem of traffic congestion, especially in the urban areas, and the changing consumer behavior towards better in-dash features are the primary factors driving the demand for the automotive navigation systems. The market for navigation systems has been undergoing constant developments ever since the setting up of the Global Positioning System (GPS) satellites around the Earth’s orbit. The market caught significant traction in the late 90s and start of the 21st century due to the introduction of portable navigation systems. The demand for the portable navigation systems surged, especially in the aftermarket where varied economical options were available to the consumers. The market for in-dash navigation systems has seen significant changes as well. The feature which was available as a part of the high-end infotainment systems offered in luxury vehicles in the past has found its place in the entry-level, and mid-range vehicles as well. The automotive navigation systems market, in terms of value, generated $20,953 million in the year 2016, and is expected to grow at a robust rate over the forecast period 2017-2021. The research study is a compilation of various segmentations including the market breakdown by device type, by vehicle type, by distribution channel, and geographical regions, including an in-depth country analysis.

The report provides a detailed market analysis and forecast with respect to the various device types used for automotive navigation, including in-dash navigation, portable navigation devices (PNDs), and smartphone based navigation applications.

The report addresses the following key questions about the global automotive navigation systems market:

•    What the market size of the global automotive navigation systems is in terms of value, and volume from 2017-2021?
•    Which device type is dominating the global automotive navigation systems market in terms of value, and volume?
•    What will be the revenue generated by the different distribution channels in the global automotive navigation systems market from 2017-2021?
•    Which region in the global automotive navigation systems market is expected to grow at the fastest rate from 2017-2021?
•    What are the different factors driving the market forward during the forecast period?
•    What are the major factors challenging the growth of the global automotive navigation systems market?
•    Which type of new strategies are being adopted by the existing market players to make a mark in the industry?

The report also includes an exhaustive analysis of the market on the basis of several geographical regions, namely North America, Europe, Asia-Pacific, South America, and Middle East & Africa. Each geographical region analysis details the individual push and pull forces in addition to the key players from that particular region.

The report examines the role of the leading market players involved in the industry as well. The company profiles section includes the highlights of significant information about the key companies involved, along with their financial positions, key strategies and developmental activities of the recent years (2015-2017), and the SWOT analysis of these players. Some of the key players in the automotive navigation systems market are Alpine Electronics Inc. (Japan), Robert Bosch GmbH (Germany), Clarion Corporation (Japan), Delphi Automotive PLC (the U.K), Denso Corporation (Japan), Aisin Seiki Co., Ltd. (Japan), HERE Technologies (the Netherlands), Fujitsu Ten (Japan), and Garmin Ltd. (the US).

TABLE OF CONTENT
Executive Summary
1 Report Scope and Methodology
1.1 Scope of the Report
1.2 Global Automotive Navigation Systems Market Research Methodology
2   Market Dynamics
2.1 Overview
2.2 Market Drivers
2.2.1 Global Increase in Traffic Congestion
2.2.2 Changing Consumer Behaviour
2.3 Market Restraints
2.3.1 Under-developed Telecommunications and Connectivity Infrastructure
2.3.2 High Price of In-Dash Navigation Systems
2.4 Market Opportunities
2.4.1 Development in the field of Connected Cars and Autonomous Vehicles
2.4.2 Increasing Demand of Fleet Management/Tracking Services
3 Competitive Insights
3.1 Key Developments and Strategies
3.1.1 Product Launches and Developments
3.1.2 Mergers & Acquisitions
3.1.3 Joint Ventures, Collaborations, and Partnerships
3.1.4 Others (Business Expansions, Exhibitions, Awards)
3.2 Strategic Benchmarking
4 Industry Analysis
4.1 Overview
4.2 Product Analysis
4.2.1 Mobile Phone Application-based Navigation Systems
4.2.2 Portable Navigation Devices
4.2.3 In-Dash Navigation Systems
4.3 Supply Chain Analysis
4.4 Technology Roadmap
5 Global Automotive Navigation Systems by Vehicle Type
5.1 Assumptions & Limitations for the Analysis & Forecast of Automotive Navigation Systems Market
5.2 Market Overview
5.3 Passenger Cars
5.3.1 In-dash Navigation Systems Market for Passenger Cars by OEM Channel
5.3.2 In-dash Navigation Systems Market for Passenger Cars by Aftermarket Channel
5.4 Commercial Vehicles
5.4.1 In-dash Navigation Systems Market for Commercial Vehicles by OEM Channel
5.4.2 In-dash Navigation Systems Market for Commercial Vehicles by Aftermarket Channel
6 Global Automotive Navigation Systems Market by Distribution Channel
6.1 Market Overview
6.2 Original Equipment Manufacturer (OEM) Channel
6.3 Aftermarket Channel
7 Global Automotive Navigation Systems by Device Type
7.1 Market Overview
7.2 In-Dash Navigation Systems
7.3 Portable Navigation Devices (PNDs)
7.4 Mobile Application-based Navigation Systems
8 Global Automotive Navigation Systems by Region
8.1 Regional Snapshot
8.2 Market Overview
8.3 North American Free Trade Association (NAFTA)
8.3.1 The U.S.
8.3.2 Canada
8.3.3 Mexico
8.4 Europe
8.4.1 Germany
8.4.2 United Kingdom
8.4.3 Italy
8.4.4 France
8.4.5 Spain
8.4.6 Russia
8.4.7 Others
8.5 Asia-Pacific
8.5.1 China
8.5.2 India
8.5.3 Japan
8.5.4 South Korea
8.5.5 Australia & New Zealand
8.5.6 Others
8.6 Rest of the World (RoW)
8.6.1 Middle East
8.6.1.1 Israel
8.6.1.2 Iran
8.6.1.3 Saudi Arabia
8.6.1.4 United Arab Emirates (UAE)
8.6.1.5 Others
8.6.2 Africa
8.6.2.1 North Africa
8.6.2.2 South Africa
8.6.2.3 Others
8.6.3 South America
8.6.3.1 Brazil
8.6.3.2 Others
9 Company Profiles
9.1 Alpine Electronics, Inc.
9.1.1 Company Overview
9.1.2 Product Offerings
9.1.3 Financials
9.1.4 SWOT Analysis
9.2 Aisin Seiki Co. Ltd
9.2.1 Company Overview
9.2.2 Product Offerings
9.2.3 Financials
9.2.4 SWOT Analysis
9.3 Clarion Corporation
9.3.1 Company Overview
9.3.2 Product Offerings
9.3.3 Financials
9.3.4 SWOT Analysis
9.4 Continental AG
9.4.1 Company Overview
9.4.2 Product Offerings
9.4.3 Financials
9.4.4 SWOT Analysis
9.5 Delphi Automotive PLC
9.5.1 Company Overview
9.5.2 Product Offerings
9.5.3 Financials
9.5.4 SWOT Analysis
9.6 Denso Corporation
9.6.1 Company Overview
9.6.2 Product Offerings
9.6.3 Financials
9.6.4 SWOT Analysis
9.7 Fujitsu Ten Limited
9.7.1 Company Overview
9.7.2 Financials
9.7.3 SWOT Analysis
9.8 Garmin Limited
9.8.1 Company Overview
9.8.2 Product Offerings
9.8.3 Financials
9.8.4 SWOT Analysis
9.9 Harman International Industries Inc.
9.9.1 Company Overview
9.9.2 Product Offerings
9.9.3 Financials
9.9.4 SWOT Analysis
9.10 HERE Technologies
9.10.1 Company Overview
9.10.2 Product Offerings
9.10.3 Corporate & Financial Summary
9.10.4 SWOT Analysis
9.11 JVC Kenwood
9.11.1 Company Overview
9.11.2 Product Offerings
9.11.3 Financials
9.11.4 SWOT Analysis
9.12 MiTAC International Corporation
9.12.1 Company Overview
9.12.2 Product Offerings
9.12.3 Financials
9.12.4 SWOT Analysis
9.13 NNG Software Developing and Commercial LLC
9.13.1 Company Overview
9.13.2 Product Offerings
9.13.3 Major Global Partners
9.13.4 Corporate Summary
9.13.5 SWOT Analysis
9.14 Panasonic Corporation
9.14.1 Company Overview
9.14.2 Product Offerings
9.14.3 Financials
9.14.4 SWOT Analysis
9.15 Pioneer Corporation
9.15.1 Company Overview
9.15.2 Product Offerings
9.15.3 Financials
9.15.4 SWOT Analysis
9.16 Robert Bosch GmbH
9.16.1 Company Overview
9.16.2 Product Offerings
9.16.3 Financials
9.16.4 SWOT Analysis
9.17 Telenav, Inc.
9.17.1 Company Overview
9.17.2 Product Offerings
9.17.3 Financials
9.17.4 SWOT Analysis
9.18 TomTom N.V.
9.18.1 Company Overview
9.18.2 Product Offerings
9.18.3 Financials
9.18.4 SWOT Analysis
List of Tables
1 Product Launches & Developments
2 Mergers & Acquisitions
3 Joint Ventures, Collaborations, and Partnerships
4 Others (Business Expansions, Exhibitions, Awards)
5 Mobile Phone Navigation Applications
6 Garmin Limited Portable Navigation Products
7 TomTom N.V. Limited Portable Navigation Products
8 Magellan Portable Navigation Products
9 Navman Portable Navigation Products
10 In-Dash Navigation System Manufacturers
11 Global Automotive Navigation Market by Vehicle Type, 2016-2021
12 Global Automotive Navigation Systems Market by Channel, 2016-2021
13 Investments for Expansion in the United States
14 Automobile Investments in Mexico, 2011-2016
15 Alpine Electronics, Inc : Company Overview
16 Aisin Seiki Co. Ltd. : Company Overview
17 Clarion Corporation : Company Overview
18 Continental AG : Company Overview
19 Delphi Automotive PLC : Company Overview
20 Denso Corporation : Company Overview
21 Fujitsu Ten Ltd. : Company Overview
22 Garmin Ltd. : Company Overview
23 Harman International Industries Inc. : Company Overview
24 HERE Technologies : Company Overview
25 JVC Kenwood Corporation : Company Overview
26 MiTAC International Corporation: Company Overview
27 NNG Software Developing and Commercial LLC : Company Overview
28 Panasonic Corporation : Company Overview
29 Pioneer Corporation : Company Overview
30 Robert Bosch GmbH : Company Overview
31 Telenav, Inc. : Company Overview
32 TomTom N.V. : Company Overview
List of Figures
1 Global Passenger Car and Commercial Vehicle Sales Volume 2016 & 2022
2 Global Automotive In-Dash Navigation Systems Market (Million Units and $Million), 2016-2021
3 Global Automotive Navigation Systems Market by Distribution Channel, 2016-2021 
4 Global Automotive Navigation Systems Market by Vehicle Type, 2016-2021 
5 Automotive Navigation Systems Market Regional Snapshot, 2016-2021
6 Automotive Navigation Systems Market Scope
7 Secondary Sources
8 Top-Down and Bottom-Up Approach for Automotive Navigation Systems Market
9 Factors affecting Global Automotive Navigation Systems Market
10 Assumptions and Limitations
11 Market Dynamics Overview
12 Internet Adoption Rate
13 Key Developments and Strategies Share for Automotive Navigation Systems Market
14 Supply Chain for In-Dash Navigation Systems
15 Supply Chain for Portable Navigation Devices and Mobile App-based Navigation Systems
16 Technology Roadmap for Navigation Systems
17 Market Segmentation by Vehicle Type
18 Global Automotive Navigation Market Snapshot by Vehicle Type, 2016 & 2021
19 Passenger Vehicle Segmentation
20 Passenger Cars Navigation Systems Market by OEM Channel, 2016-2021
21 In-dash Navigation Systems Market for Passenger Cars by Aftermarket Channel
22 Commercial Vehicle Segmentation
23 Commercial Vehicles Navigation Systems Market by OEM Channel, 2016-2021
24 Commercial Vehicle Navigation Systems Market by Aftermarket Channel, 2016-2021
25 Market Segmentation by Distribution Channel
26 Global Automotive Navigation Market Snapshot by Channel, 2016 & 2021
27 Automotive Navigation System Segmentation by Device Type
28 Advantages and Disadvantages of In-Dash Navigation Systems
29 Global In-Dash Navigation Systems Market (Value and Volume), 2016-2021
30 Advantages & Disadvantages of Portable Navigation Devices
31 Global Portable Navigation Devices Market (Value and Volume), 2016-2021
32 Mobile User & Smartphone Penetration Rate, 2014-2020
33 Passenger and Commercial Vehicles Sales Volume– Regional Markets Snapshot, 2016 & 2021
34 Global Automotive Navigation Systems Market Regional Snapshot, 2016 & 2021
35 Automotive Navigation Systems Market – Regional Markets Snapshot, 2016
36 North America : Automotive Navigation Systems Market, 2016-2021
37 The U.S. : Automotive Navigation Systems Market, 2016-2021
38 Canada: Automotive Navigation Systems Market, 2016-2021
39 Mexico: Automotive Navigation Systems Market, 2016-2021
40 Europe: Automotive Navigation Systems Market, 2016-2021
41 Germany: Automotive Navigation Systems Market, 2016-2021
42 The U.K.: Automotive Navigation Systems Market, 2016-2021
43 Italy: Automotive Navigation Systems Market, 2016-2021
44 France: Automotive Navigation Systems Market, 2016-2021
45 Spain: Automotive Navigation Systems Market, 2016-2021
46 Russia: Automotive Navigation Systems Market, 2016-2021
47 Others: Automotive Navigation Systems Market, 2016-2021
48 APAC: Automotive Navigation Systems Market, 2016-2021
49 China: Automotive Navigation Systems Market, 2016-2021
50 India: Automotive Navigation Systems Market, 2016-2021
51 Japan: Automotive Navigation Systems Market, 2016-2021
52 South Korea: Automotive Navigation Systems Market, 2016-2021
53 Australia & New Zealand: Automotive Navigation Systems Market, 2016-2021
54 Others: Automotive Navigation Systems Market, 2016-2021
55 Middle East: Automotive Navigation Systems Market, 2016-2021
56 Israel: Automotive Navigation Systems Market, 2016-2021
57 Iran: Automotive Navigation Systems Market, 2016-2021
58 Saudi Arabia: Automotive Navigation Systems Market, 2016-2021
59 UAE: Automotive Navigation Systems Market, 2016-2021
60 Others: Automotive Navigation Systems Market, 2016-2021
61 Africa: Automotive Navigation Systems Market, 2016-2021
62 North Africa: Automotive Navigation Systems Market, 2016-2021
63 South Africa: Automotive Navigation Systems Market, 2016-2021
64 Others: Automotive Navigation Systems Market, 2016-2021
65 South America: Automotive Navigation Systems Market, 2016-2021
66 Brazil: Automotive Navigation Systems Market, 2016-2021
67 Others: Automotive Navigation Systems Market, 2016-2021
68 Alpine Electronics, Inc. : Product Offerings
69 Alpine Electronics Inc.: Overall Financials (2015-2017)
70 Alpine Electronics Inc.: Business Segmentation (2015-2017)
71 Alpine Electronics Inc., : Geographical Segmentation (2015-2017)
72 Alpine Electronics, Inc.: SWOT Analysis
73 Aisin Seiki Co. Ltd. : Product Offerings
74 Aisin Seiki Co. Ltd. : Overall Financials (2015-2017)
75 Aisin Seiki Co. Ltd. : Business Segmentation (2015 & 2016)
76 Aisin Seiki Co. Ltd. : Geographical Segmentation (2015 & 2016)
77 Aisin Seiki Co. Ltd. : Business Segmentation in terms of Subsidiaries, 2017
78 Aisin Seiki Co. Ltd. : SWOT Analysis
79 Clarion Corporation : Product Offerings
80 Clarion Corporation : Overall Financials (2015-2017)
81 Clarion Corporation : Geographic Segmentation (2015-2017)
82 Clarion Corporation : SWOT Analysis
83 Continental AG : Product Offerings
84 Continental AG : Overall Financials (2014-2016)
85 Continental AG : Business Segmentation (2014-2016)
86 Continental AG : Geographical Segmentation (2014-2016)
87 Continental AG : SWOT Analysis
88 Delphi Automotive PLC : Product Offerings
89 Delphi Automotive PLC : Overall Financials (2014-2016)
90 Delphi Automotive PLC : Business Segmentation (2014-2016)
91 Delphi Automotive PLC : Geographical Segmentation (2014-2016)
92 Delphi Automotive PLC : SWOT Analysis
93 Denso Corporation : Product Offerings
94 Denso Corporation : Overall Financials (2014-2016)
95 Denso Corporation : Business Segmentation (2014-2016)
96 Denso Corporation : Geographical Segmentation (2014-2016)
97 Denso Corporation : SWOT Analysis
98 Fujitsu Ten Ltd. : Overall Financials (2015-2017)
99 Fujitsu Ten Ltd. : Business Segmentation (2015-2017)
100 Fujitsu Ten Ltd. : Geographical Segmentation (2015-2017)
101 Fujitsu Ten : SWOT Analysis
102 Fig: Garmin Ltd. : Product Offerings
103 Garmin Ltd : Overall Financials (2014-2016)
104 Garmin Ltd : Business Segmentation (2014-2016)
105 Garmin Ltd : Geographical Segmentation (2014-2016)
106 Garmin Ltd. : SWOT Analysis
107 Harman International : Product Offerings
108 Harman International Industries Inc. : Overall Financials (2014-2016)
109 Harman International Industries Inc. : Business Segmentation (2014-2016)
110 Harman International Industries Inc. : Geographical Segmentation (2014-2016)
111 Harman International Industries Inc. : SWOT Analysis
112 HERE Technologies : Product Offerings
113 HERE Technologies : SWOT Analysis
114 JVC Kenwood Corporation : Product Offerings
115 JVC Kenwood Corporation : Overall Financials (2015-2017)
116 JVC Kenwood Corporation : Business Segmentation (2015-2017)
117 JVC Kenwood Corporation : Geographical Segmentation (2015-2017)
118 JVC Kenwood Corporation : SWOT Analysis
119 MiTAC International Corporation Product Offerings
120 MiTAC International Corporation : Overall Financials (2014-2016)
121 MiTAC International Corporation : Business Segmentation (2014-2016)
122 MiTAC International Corporation : Geographical Segmentation (2014-2016)
123 MiTAC International Corporation : SWOT Analysis
124 NNG Software Developing and Commercial Llc : Product Offerings
125 NNG Software Developing and Commercial Llc : SWOT Analysis
126 Panasonic Corporation : Product Offerings
127 Panasonic Corporation : Overall Financials (2015-2017)
128 Panasonic Corporation : Business Segmentation (2015-2017)
129 Panasonic Corporation : Geographical Segmentation (2015-2017)
130 Panasonic Corporation : SWOT Analysis
131 Pioneer Corporation : Product Offerings
132 Pioneer Corporation : Overall Financials (2015-2017)
133 Pioneer Corporation : Business Segmentation (2015-2017)
134 Pioneer Corporation : Geographical Segmentation (2015-2017)
135 Pioneer Corporation : SWOT Analysis
136 Robert Bosch GmbH : Product Offerings
137 Robert Bosch GmbH : Overall Financials (2014-2016)
138 Robert Bosch GmbH : Business Segmentation (2014-2016)
139 Robert Bosch GmbH : Geographical Segmentation (2014-2016)
140 Robert Bosch GmbH : SWOT Analysis
141 Telenav, Inc. : Product Offerings
142 Telenav Inc. : Overall Financials (2015-2017)
143 Telenav Inc. : Business Segmentation (2015-2017)
144 Telenav Inc. : Geographical Segmentation (2015-2017)
145 Telenav, Inc. : SWOT Analysis
146 TomTom N.V. : Product Offerings
147 TomTom N.V. : Overall Financials (2014-2016)
148 TomTom N.V. : Business Segmentation (2014-2016)
149 TomTom N.V. : Geographical Segmentation (2014-2016)
150 TomTom N.V. : SWOT Analysis

The automotive industry has been undergoing dynamic changes in the recent years due to various factors such as declining fuel prices, low industry growth rate, emergence of electric and hybrid electric vehicles, improvement in automotive credit availability, aging vehicle fleet, and the emergence of disruptive trends such as car sharing and ride hailing services, globally. Increase in the traffic congestion is one of the major concerns attributed to the increase in the number of vehicles. People across the globe, both living in the developed and developing countries, are facing the perils of wasting a significant number of hours driving on the roads at extremely slow speed which is consequently increasing the level of exhaustion while driving. This has led to automotive original equipment manufacturers (OEMs) equipping their vehicles with advanced navigation systems. These navigation systems make use of satellite navigation technology to find directions and steer drivers through unknown locations. However, the features provided with in car navigation systems are not confined to only getting directions but also include real time traffic data, locating point of interests, parking information and off-line navigation capabilities.

The report defines and estimates the market size and future growth potential of the automotive navigation systems market during the forecast period (2017 to 2021). The global automotive navigation systems market generated $20,953.2 million in 2016; the market currently is being driven by the rising concerns towards the global problem of traffic congestion especially in urban areas and changing consumer behavior towards better in-dash features. However, the factors such as the high cost associated with the technology and limitations arising from under developed telecommunication infrastructure is adversely affecting the adoption of this technology. On the other hand, the automobile manufacturers are investing extensively in the development of autonomous driving technologies. The market for embedded navigation systems is expected to grow significantly as navigation is an important feature for developing self-driving vehicles, as the car will be expected to take the most convenient and best possible route from the start point to the destination. The collaborations between the various stake holders across the value chain are expected to contribute positively towards the market growth.

Figure 1
Global Automotive In-dash Navigation Systems Market Snapshot

Global Automotive Navigation Systems Market

Source: Secondary Research, Expert interviews, and BIS Research Analysis

Automotive in-dash navigation system has been segmented into OEM and aftermarket distribution channels. At present, OEM channel accounts for the majority of the market share and the trend is expected to remain same during the forecast period.

Automotive navigation systems has been segmented into three device types namely in-dash navigation systems, portable navigation systems (PNDs) and smart phone based navigation systems. The market for in-dash navigation systems is expected to grow rapidly over the course of the forecast period. This growth is attributed to the increasing popularity of in-dash systems along with improved offering from OEM side at a reasonable price. 

The report also covers the global automotive navigation systems market by region and provides the revenue and shipments of the key regions which include North America, Europe, Asia-Pacific (APAC), Middle East & Africa, and South America. The presence of the highly developed telecommunication infrastructure, greater acceptance rate of emerging technologies and high per-capita income have contributed to the early market dominance in the European and North American region. Further, the increasing commercialization of these systems in other regions along with the increased smartphone penetration rate and growing disposable income is expected to play a key role in the growth of automotive navigation systems market.

Some of the key players in the automotive navigation systems market are Continental AG (Germany), Robert Bosch GmbH (Germany), Garmin Ltd. (the U.S.), Delphi Automotive PLC (the U.K), Tom-Tom NV (the Netherlands), Aisin Seiki Co., Ltd (Japan), and HERE Technologies (the Netherlands). These companies are aiming for a wider range of product portfolio and collaborations in order to enhance the adoption of navigation systems across all the vehicle category.

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